How can AI support the planning and execution of events?

Monday, April 03, 2023

Lioba Hackert

Reading time: 02:31 minutes

Maximize the benefits of virtual events

In today’s digital world, virtual events have become an important alternative to traditional in-person events. Virtual events do offer great flexibility and allow companies to host events anytime and have participants join from all over the world. It’s not surprising, that here at magnid we have seen an increase in the demand and the need for virtual events in 2023.

Even though in-person meetings are possible again, many event organizers have recognized the benefits of virtual events and are increasingly planning hybrid formats, including so-called “digital twins”. There, materials can be made available before or during the event, presentations and workshops are live-streamed and can even be made available for a certain period of time afterwards.

AI, Artificial Intelligence, plays an increasingly significant role in this and offers a variety of possibilities to support and improve the successful execution of virtual events.

But how exactly can event planners benefit from AI?

Let’s take a closer look at the definition of AI and its applications in the event industry: AI refers to the creation of computer systems that can mimic human-like intelligence, such as machine learning, natural language processing, and computer-assisted decision-making. In the event industry, a platform like magnid that uses AI can help make events more personalized, efficient, and data driven.

Already before the event begins, AI can automate the planning and organization of a virtual event by managing schedules and ensuring that all important tasks are completed on time. During the event, AI-based chatbots can help participants with questions and issues, leading to significantly higher satisfaction and participation – all that without additional staffing. Also, AI can automate the translation of event content in real-time, providing a better event experience for participants from around the world.

Furthermore, AI-assisted social media tools can promote interaction among participants and improve the exchange of information and ideas.

AI can collect and analyze data on individual participant behavior during the event, measuring and improving the effectiveness of the event. With the right analysis, future events will be even more successful.

In magnid, AI can provide personalized recommendations for content, presentations, or contacts based on participants’ interests and preferences, making learning experiences and conversations even more relevant. Event content can be adjusted in real-time to ensure it is important and interesting to each individual participant.

AI offers a variety of possibilities to support and improve the execution of virtual events. An online event platform like magnid that uses AI can help to create an even more personal user journey and a valuable event experience for each individual participant.

AI, VR, AR, XR – it’s in the mix

However, AI is not the only technology that plays a role in executing virtual events. It is important to use a combination of various technologies such as virtual and augmented reality, live streaming, and applications for networking and interaction to create a smooth and interactive event experience.

Magnid can help you find and use the right technologies that best fit your goals and needs. So, what are you waiting for? Start planning your next virtual event today and take advantage of AI to create a relevant event experience for your participants!

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