magnid by Proske receives the MarTech Breakthrough Award 2024

Wednesday, September 4, 2024

Lioba Hackert

Reading time: 02:15 minutes

Award for “Best Video Hosting Technology”

The event platform magnid by Proske was honored as a winner at the annual MarTech Breakthrough Awards. The company received the award in the “Best Video Hosting” category. Now in its seventh year, the MarTech Breakthrough Awards celebrates the creativity and achievements of the top companies, technologies, and products in the global advertising, sales, and marketing technology industry.

The evaluation of submitted entries focused on areas such as innovation, performance, user-friendliness, impact, value, and functionality. In the spirit of a “breakthrough,” the awards sought innovative solutions and companies that meet a real need, solve a complex or critical problem, or offer an option to create a new market or revolutionize an industry.

The platform, which once again received recognition, impressed the jury with its user-friendly interface that ensures intuitive navigation, as well as two new innovative features. Mediaflix enables efficient organization and management of video content. Users benefit from AI-powered search functions that allow for faster and more precise content searches. Additionally, the feature provides automated recommendations that increase viewer interaction and enhance content relevance.

Another highlight of the platform is the automated creation of video summaries through AI support. This feature boosts productivity by enabling quicker access to essential content. Moreover, the accessible summaries improve inclusivity, ensuring that all users can benefit from the content. The summaries are directly integrated into the user interface. “We are proud to present a platform that not only revolutionizes the management of video content but also changes the way users interact with this content,” said Nicole Deisenhofer, Director of Strategy & Innovations at Proske. “With Mediaflix and our AI-powered summaries, we are setting new standards in video hosting.”

MarTech Breakthrough is part of the Tech Breakthrough organization, one of the leading market research and analysis platforms for innovation in current technology categories. Tech Breakthrough serves as a research and advisory partner for more than 1,000 organizations of various industries and sizes in over 40 countries. In the past, tech giants such as Intel, Comcast, Qualcomm, Cisco, Sprint, HP, Philips, Quicken, Spotify, Dell, Samsung, Fiserv, Meta, Microsoft, as well as promising startups, have been recognized on the public platform for their outstanding developments.

**This article has been translated into English. The original version has been published in newslounge in German on August 30th, 2024.

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